Jom Idli is a brand that was founded by Taam Al Seha in 2022 with the aim to offer a hearty meal option towards the Malaysian community, especially the fast moving market. What sets Jom Idli apart is our commitment in providing a nutritious meal that’s suitable for all ages. Whether you’re a young adult looking for a quick meal, an office-goer seeking a hearty lunch time meal, or a parent searching for a snack for your kids, Jom Idli is the perfect choice.
At Jom Idli, we take pride in the quality of our batter, which is made from a combination of rice and lentils. This blend is naturally rich in protein and fibre, providing sustained energy and a feeling of fullness. Our batter is free from preservatives, offering a natural option for your diet. Our traditional methods of production involve the usage of RO water to ensure that the batter retains its natural taste and texture. In a market saturated with unhealthy and processed foods, Jom Idli is a refreshing and nutritious choice for a quick and easy meal for good health and the well-being of the community.
To be the pioneer in providing wealthy lifestyles through healthy meal eating.
Jom Idli is a brand aimed at enriching the dining experience of food enthusiasts in Malaysia. In light of the fast-paced world we live in, Jom Idli is committed to promote better eating habits by providing easy access to idli, one of the most popular hearty meals worldwide, at any time for everyone. Jom Idli not only strives to provide a convenient and nutritious meal option, but also values sustainability in our business practices. From sourcing local ingredients to promoting sustainability initiatives in the community, we aim to make a positive impact on the communities we serve.
Our factory is located in Bandar Teknologi, Kajang, Selangor, and we have a network of resources across Malaysia. Jom Idli’s target market is families and professionals who desire convenient yet nutritious meals at home, work, or while travelling.
We believe that food is more than just a way of life; it is a part of life.
We take pride in our Sustainable Development Goals initiatives, as we are highly committed in making a change to our nation and the world. This is because it is our belief that by embracing SDG, we can create a more sustainable and equitable future where social, economic, and environmental challenges are effectively addressed for the benefit of all.
Asmah Yassin is highly committed towards making culturally significant and healthy food options, like idli, widely accessible to all Malaysians, with a particular focus on the Malay consumer market. As someone who places high priority on good health and well-being, she believes that promoting sustainable and socially responsible business practices is crucial for creating a healthier society. Idli, in particular, serves as a fantastic alternative to many unhealthy meal choices, and by partnering with Jom Idli, a company that prioritises ESG factors, she can work towards making this nutritious food option more widely available. Together, they intend to promote a positive change in the way Malaysians approach food and help to build a brighter future for all.
Ku Herni Sofia is a business strategist who places high importance on good health within the community. She is deeply motivated by the values and vision embodied by Jom Idli, a company that promotes healthy, culturally significant food options while prioritising sustainable and socially responsible business practices, and is passionate about generating impactful ideas and creating enriching experiences that can lead to long-term profitability.
In addition, she is committed to empowering and inspiring women in both their personal and professional lives. It is truly an honour for us for her to join forces with Jom Idli, where we also place high importance on gender equality. We are excited to take the business to new heights, together.
